Of
course, outsourcing outbound call service can lead to lower costs. But there is more to the story. Each
individual call center agent conveys an early impression of the organization.
If the agent is not professional, courteous, articulate and thoughtful – the
image of an organization may be hurt. How many people will want to donate to a
non-profit if the person asking for the money sounds unreliable? To ensure
high-quality agent performance, call center service providers need professional
management teams, he said. They need to be able to supervise the
professionalism of the agents during their conversations with customers. Tasks
need to be clear to the agents, managers should be aware of the time period in
which calls are completed.
Also, check to see the technology and facilities used by the service. That means things like number of telephones lines and quality of Internet connections, amount of data storage and backup, availability of data mining facilities, and locations of data centers where data can be restored if crashes occur, Martins said.
Finally, do not be afraid to ask about rates for the service. It should be competitive with other providers.
Going to an outside provider for outbound call service may certainly
make sense for a business. Just proceed with caution.
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